Privacy Policy

Last updated: 4 September 2026

1. Who we are

HQ Supply Chain ("HQ", "we", "us") is an end-to-end supply chain partner connecting sourcing, quality control, warehousing, fulfillment and global shipping for brands selling across China, the United States and Europe. Our operating team is based in Shenzhen, China. When this policy refers to "your information", it means the personal data you share with us or that we collect as you use this website and our services.

For any privacy question or request, contact us at zoye@huilgic.com.

2. Information we collect

• Contact details you give us — your name, company, email address, phone or WhatsApp number, and the details you include when you submit a quote request, register for our client portal, or email us.
• Business information — order volumes, SKU details, shipping and customs documents, and supplier information you provide so we can run your operation.
• Account and usage data — login details and technical data such as IP address, browser type, pages visited and device information.
• Communications — messages you send us, including email and WhatsApp correspondence.

3. How we use your information

• Respond to your enquiries and prepare quotes and proposals.
• Operate and deliver our sourcing, inspection, fulfillment and shipping services.
• Manage your account and provide customer support.
• Improve the website and our services.
• Send you updates you have asked for, and, where permitted, marketing relevant to your operation.

We use advertising and analytics tools — including Google Ads conversion tracking and WhatsApp business messaging — to understand how the website is used and to measure the performance of our advertising.

4. Our legal bases for processing

Depending on where you are based and the purpose, we process your information on the basis of:

• Performing a contract with you, or taking steps at your request before entering one.
• Our legitimate interests, such as improving our services and marketing our business, where those interests are not overridden by your rights.
• Your consent, where we rely on it — for example, for optional marketing messages.
• Compliance with legal obligations.

5. Cookies and tracking

Our website uses cookies and similar technologies to keep the site working, remember your preferences, and support advertising such as Google Ads conversion tracking. You can control or delete cookies through your browser settings; disabling some cookies may affect how the website works for you.

6. How we share information

We do not sell or rent your personal information. We share information only where necessary, with:

• Service providers that help us run the business, such as hosting, analytics and advertising platforms — for example, Google Ads.
• Carriers, customs brokers and logistics partners involved in fulfilling your orders.
• Authorities or other parties where we are required to do so by law.

We require these providers to use the information only for the services they provide to us.

7. International data transfers

HQ is based in China and serves customers in the United States, Europe and elsewhere. Your information may therefore be transferred to, and processed in, countries outside your own, including China, Hong Kong and the United States. Where we transfer personal data outside the United Kingdom or European Economic Area, we rely on appropriate safeguards, such as standard contractual clauses, to protect it.

8. Data retention

We keep personal information only for as long as we need it for the purposes described in this policy, or as long as the law requires. When we no longer need it, we delete or anonymise it.

9. Your rights

Depending on your location, you may have the right to access, correct or delete your personal information, to object to or restrict certain processing, and to data portability. To exercise any of these rights, contact us at zoye@huilgic.com. We will respond within the time required by applicable law.

If you are in the European Economic Area or the United Kingdom, you also have the right to lodge a complaint with your local data protection authority. See our GDPR information page for details.

10. How we protect your information

We use reasonable technical and organisational measures to protect personal information against loss, misuse and unauthorised access. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

11. Changes to this policy

We may update this policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Please review it periodically.

12. Contact

For any question about this policy or how we handle your information, email us at zoye@huilgic.com.