The operating question

Multi-channel selling fails on definitions, not on software. The question is which state each channel is allowed to sell.

What to decide, in order

  1. Availability The one definition every channel uses.
  2. Reservations Channel-level holds so a promise in one place is visible everywhere.
  3. Reconciliation A fixed cadence that catches drift before it becomes an oversell.

Quick reference

DecisionWhat it settles
AvailabilityThe one definition every channel uses.
ReservationsChannel-level holds so a promise in one place is visible everywhere.
ReconciliationA fixed cadence that catches drift before it becomes an oversell.

Where the handoff usually breaks

Overselling starts with a channel that was reading a different number.

What good looks like

Every channel reads the same availability rule, and drift is corrected on a schedule.

Placeholder article prepared for layout review. The operating guidance above is generic; replace it with your own verified content before the public launch.